Printed books, brochures and leaflets market in Belgium: size, suppliers and public contracts

Market size and key facts

In 2025, public buyers in Belgium awarded 56 supply contracts for printed books, brochures and leaflets through award notices on TED; the 24 of them that state a value (42.9%) add up to €6.84 million, a floor rather than the full contract value. Belgium imported €529 million of goods in the customs headings matched to printed books, brochures and leaflets in 2025 (Eurostat Comext, HS 4901; all buyers, not only public ones), up 1.1% from 2023.

  • Since November 2023, 51 companies have won 162 public supply contracts for printed books, brochures and leaflets in Belgium, in 54 award notices from 50 public buyers.
  • 90.1% of these awards went to companies registered in Belgium; the most frequent foreign origin is Netherlands.
  • The five companies that win most often hold 48.8% of all awards.
  • 22.3% of the awards whose notice states the number of tenders received a single bid.

In proportion

All public purchasing in Belgium — general government spending on goods, services and investment, the measure the OECD and the European Commission use for public procurement — came to €99.6 billion in 2025, 15.5% of GDP (Eurostat). Award notices on TED cover only the contracts above the EU thresholds, so they show who wins, not the whole of that spending.

Source: Eurostat, government finance statistics (gov_10a_main, gov_10a_exp) and GDP (nama_10_gdp), retrieved 9 November 2026.

Updated · counted daily from contract award notices on TED and Eurostat international trade data · figures as JSON · free to quote with attribution (CC BY 4.0)

How to cite: Cresques, "Printed books, brochures and leaflets market in Belgium", https://cresques.com/markets/be/221-printed-books-brochures-and-leaflets, from TED contract award notices (© European Union) and Eurostat Comext, updated 13 November 2026. Licence: CC BY 4.0.

Winning companies
51
since November 2023
Award notices
54
on TED
Public buyers
50
hospitals, schools, agencies
Imports 2025
€528.8M
all buyers, Eurostat

The market in numbers

Public supply contracts in Belgium: award notices published on TED from 2023-11 to 2026-11, by publication year.

Contracts awarded
162
in 54 award notices
Awarded value
€14M
from 52% of awards with a published value
Winning companies
51
with at least one award
Public buyers
50
hospitals, cities, agencies
Contracts awarded by year
Contracts awarded by yearNov–Dec 2023: 77Nov–Dec 20232024: 656520242025: 565620252026: 34342026
Table view
Contracts awarded by year
Nov–Dec 20237
202465
202556
202634
Awarded value by year (EUR)
Awarded value by year (EUR)Nov–Dec 2023: €560K€560KNov–Dec 20232024: €3.5M€3.5M20242025: €6.8M€6.8M20252026: €3M€3M2026
Table view
Awarded value by year (EUR)
Nov–Dec 2023€560K
2024€3.5M
2025€6.8M
2026€3M
Who buys: contracts by buyer sector
  1. Cities, regions and central administration: 129
  2. Universities, schools and research: 15
  3. Culture, sport and religion: 8
  4. Hospitals and health services: 5
  5. Social protection: 4
  6. Police, fire services and prisons: 1
Table view
Who buys: contracts by buyer sector
Cities, regions and central administration129
Universities, schools and research15
Culture, sport and religion8
Hospitals and health services5
Social protection4
Police, fire services and prisons1
Where the buyers are (NUTS 2 region)
  1. Prov. West-Vlaanderen50
    BE25
    Prov. West-Vlaanderen: 50
  2. Prov. Antwerpen30
    BE21
    Prov. Antwerpen: 30
  3. Région de Bruxelles-Capitale/Brussels Hoofdstedelijk Gewest28
    BE10
    Région de Bruxelles-Capitale/Brussels Hoofdstedelijk Gewest: 28
  4. Prov. Vlaams-Brabant21
    BE24
    Prov. Vlaams-Brabant: 21
  5. Prov. Oost-Vlaanderen14
    BE23
    Prov. Oost-Vlaanderen: 14
  6. Prov. Limburg (BE)11
    BE22
    Prov. Limburg (BE): 11
  7. Prov. Liège3
    BE33
    Prov. Liège: 3
  8. Prov. Hainaut2
    BE32
    Prov. Hainaut: 2
Table view
Where the buyers are (NUTS 2 region)
Prov. West-Vlaanderen50
Prov. Antwerpen30
Région de Bruxelles-Capitale/Brussels Hoofdstedelijk Gewest28
Prov. Vlaams-Brabant21
Prov. Oost-Vlaanderen14
Prov. Limburg (BE)11
Prov. Liège3
Prov. Hainaut2
Who wins, by company size as declared in the notice
Who wins, by company size as declared in the notice: Large companies 14.8%, Medium-sized 11.1%, Small 6.8%, Micro 4.3%, SME (size not stated) 13.6%, Size not stated 49.4%Large companies: 24 (14.8%)15%Medium-sized: 18 (11.1%)11%Small: 11 (6.8%)Micro: 7 (4.3%)SME (size not stated): 22 (13.6%)14%Size not stated: 80 (49.4%)49%
  • Large companies
  • Medium-sized
  • Small
  • Micro
  • SME (size not stated)
  • Size not stated
Table view
Who wins, by company size as declared in the notice
Large companies24 · 14.8%
Medium-sized18 · 11.1%
Small11 · 6.8%
Micro7 · 4.3%
SME (size not stated)22 · 13.6%
Size not stated80 · 49.4%
Foreign winners: where they are registered
  1. Netherlands6
    Netherlands: 6
  2. France5
    France: 5
  3. Germany3
    Germany: 3
  4. Spain1
    Spain: 1
  5. ZMB1
    ZMB: 1
Table view
Foreign winners: where they are registered
Netherlands6
France5
Germany3
Spain1
ZMB1
Imports of these goods into Belgium, all buyers (EUR)
Imports of these goods into Belgium, all buyers (EUR)2023: €522.9M€522.9M20232024: €537.8M€537.8M20242025: €528.8M€528.8M2025
Table view
Imports of these goods into Belgium, all buyers (EUR)
2023€522.9M
2024€537.8M
2025€528.8M
Where the buyers are (city)
  1. Brugge30
    Brugge: 30
  2. Brussel23
    Brussel: 23
  3. Gent10
    Gent: 10
  4. Turnhout9
    Turnhout: 9
  5. Leuven8
    Leuven: 8
  6. Oostkamp7
    Oostkamp: 7
  7. Antwerpen6
    Antwerpen: 6
  8. Alsemberg5
    Alsemberg: 5
Table view
Where the buyers are (city)
Brugge30
Brussel23
Gent10
Turnhout9
Leuven8
Oostkamp7
Antwerpen6
Alsemberg5

Imports: Eurostat Comext, customs headings 4901 (only headings whose trade is mainly this category); all buyers, not only public ones.

Awards to companies registered in Belgium

90.1%

Awards to companies registered in Belgium: 90.1%

16 awards went to companies registered elsewhere.

Share of the 5 biggest winners

48.8%

Share of the 5 biggest winners: 48.8%

Of all awards; a high share means a concentrated market.

Lots with a single bid

22.3%

Lots with a single bid: 22.3%

Among 112 awards whose notice states the number of tenders.

How we count: one award per procedure, lot and winning company, from live contract award notices; a joint procurement counts on every buyer's market. Values are the awarded amounts published in the notice (framework ceilings and estimates are never added), converted to euro at the ECB yearly average. Company size is the SME flag of the notice (eForms BT-165). Read the methodology.

The same category across Europe: all 30 countries compared →

Among the companies that win most often

  1. Erasmus Antiquariaat en Boekhandel BV10 public contracts in total
  2. EBSCO Information Services SAS43 public contracts in total

Where this industry meets in Belgium

All trade fairs and congresses of this industry →

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Which of these 51 companies could distribute your product?

A Cresques market map of Belgium for this category shows the companies that win these contracts: how often, for how many buyers and for how much, and whether the leading ones are distributors or manufacturers.

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Questions

Who wins public contracts for printed books, brochures and leaflets in Belgium?
51 companies won 54 contract award notices for these categories from 50 public buyers in Belgium since November 2023. The companies that win most often are Erasmus Antiquariaat en Boekhandel BV, EBSCO Information Services SAS.
How big is the printed books, brochures and leaflets market in Belgium?
In 2025, public buyers in Belgium awarded 56 supply contracts for printed books, brochures and leaflets through award notices on TED; the 24 of them that state a value (42.9%) add up to €6.84 million, a floor rather than the full contract value. Belgium imported €529 million of goods in the customs headings matched to printed books, brochures and leaflets in 2025 (Eurostat Comext, HS 4901; all buyers, not only public ones), up 1.1% from 2023.
Where do suppliers of printed books, brochures and leaflets meet buyers and distributors in Belgium?
At trade fairs and congresses such as Empack Mechelen, drupa, ICE Europe, Hispack, ALLFORPACK EMBALLAGE PARIS, FACHPACK — each checked on the organiser's official website.
How do I find a distributor for printed books, brochures and leaflets in Belgium?
Create a free Cresques account and open the market map for Belgium and this category. It shows the companies that win public contracts there, how often, for how many buyers and for how much: the first 5 on the Free plan, every company on a paid plan. Where the data exists, the map also shows wholesalers from the business register, import figures and the industry's trade fairs.

Sources: contract award notices on TED — Tenders Electronic Daily (ted.europa.eu), © European Union, published since November 2023, processed by Cresques (one award per procedure and lot); imports: Eurostat, international trade in goods (Comext), © European Union — only the customs headings whose trade is mainly this category, chosen by Cresques.