Cereals, potatoes, vegetables, fruits and nuts market in Croatia: size, suppliers and public contracts

Market size and key facts

In 2025, public buyers in Croatia awarded 48 supply contracts for cereals, potatoes, vegetables, fruits and nuts through award notices on TED; the 48 of them that state a value (100%) add up to €10.9 million. Croatia imported €444 million of goods in the customs headings matched to cereals, potatoes, vegetables, fruits and nuts in 2025 (Eurostat Comext, HS 0802, 1005, 1001, 0709, 0805 and 10 more headings; all buyers, not only public ones), down 3% from 2023.

  • Since November 2023, 28 companies have won 146 public supply contracts for cereals, potatoes, vegetables, fruits and nuts in Croatia, in 36 award notices from 13 public buyers.
  • 100% of these awards went to companies registered in Croatia.
  • The five companies that win most often hold 60.3% of all awards.
  • 9.6% of the awards whose notice states the number of tenders received a single bid.

In proportion

All public purchasing in Croatia — general government spending on goods, services and investment, the measure the OECD and the European Commission use for public procurement — came to €15 billion in 2025, 15.9% of GDP (Eurostat). Award notices on TED cover only the contracts above the EU thresholds, so they show who wins, not the whole of that spending.

Source: Eurostat, government finance statistics (gov_10a_main, gov_10a_exp) and GDP (nama_10_gdp), retrieved 9 November 2026.

Updated · counted daily from contract award notices on TED and Eurostat international trade data · figures as JSON · free to quote with attribution (CC BY 4.0)

How to cite: Cresques, "Cereals, potatoes, vegetables, fruits and nuts market in Croatia", https://cresques.com/markets/hr/032-cereals-potatoes-vegetables-fruits-and-nuts, from TED contract award notices (© European Union) and Eurostat Comext, updated 10 November 2026. Licence: CC BY 4.0.

Winning companies
28
since November 2023
Award notices
36
on TED
Public buyers
13
hospitals, schools, agencies
Imports 2025
€444.2M
all buyers, Eurostat

The market in numbers

Public supply contracts in Croatia: award notices published on TED from 2023-11 to 2026-11, by publication year.

Contracts awarded
146
in 36 award notices
Awarded value
€16.5M
from 99% of awards with a published value
Winning companies
28
with at least one award
Public buyers
13
hospitals, cities, agencies
Contracts awarded by year
Contracts awarded by year2024: 181820242025: 484820252026: 80802026
Table view
Contracts awarded by year
202418
202548
202680
Awarded value by year (EUR)
Awarded value by year (EUR)2024: €1.3M€1.3M20242025: €10.9M€10.9M20252026: €4.3M€4.3M2026
Table view
Awarded value by year (EUR)
2024€1.3M
2025€10.9M
2026€4.3M
Who buys: contracts by buyer sector
  1. Cities, regions and central administration: 110
  2. Economic affairs: 13
  3. Hospitals and health services: 11
  4. Environment and waste: 10
  5. Social protection: 2
Table view
Who buys: contracts by buyer sector
Cities, regions and central administration110
Economic affairs13
Hospitals and health services11
Environment and waste10
Social protection2
Where the buyers are (NUTS 2 region)
  1. Grad Zagreb53
    HR05
    Grad Zagreb: 53
  2. Panonska Hrvatska46
    HR02
    Panonska Hrvatska: 46
  3. Jadranska Hrvatska42
    HR03
    Jadranska Hrvatska: 42
  4. Sjeverna Hrvatska5
    HR06
    Sjeverna Hrvatska: 5
Table view
Where the buyers are (NUTS 2 region)
Grad Zagreb53
Panonska Hrvatska46
Jadranska Hrvatska42
Sjeverna Hrvatska5
Who wins, by company size as declared in the notice
Who wins, by company size as declared in the notice: Large companies 23.3%, Medium-sized 4.8%, Small 35.6%, Micro 32.9%, SME (size not stated) 0.7%, Size not stated 2.7%Large companies: 34 (23.3%)23%Medium-sized: 7 (4.8%)Small: 52 (35.6%)36%Micro: 48 (32.9%)33%SME (size not stated): 1 (0.7%)Size not stated: 4 (2.7%)
  • Large companies
  • Medium-sized
  • Small
  • Micro
  • SME (size not stated)
  • Size not stated
Table view
Who wins, by company size as declared in the notice
Large companies34 · 23.3%
Medium-sized7 · 4.8%
Small52 · 35.6%
Micro48 · 32.9%
SME (size not stated)1 · 0.7%
Size not stated4 · 2.7%
Imports of these goods into Croatia, all buyers (EUR)
Imports of these goods into Croatia, all buyers (EUR)2023: €457.7M€457.7M20232024: €431.2M€431.2M20242025: €444.2M€444.2M2025
Table view
Imports of these goods into Croatia, all buyers (EUR)
2023€457.7M
2024€431.2M
2025€444.2M
Where the buyers are (city)
  1. Zagreb53
    Zagreb: 53
  2. Karlovac46
    Karlovac: 46
  3. Split31
    Split: 31
  4. Plitvička Jezera10
    Plitvička Jezera: 10
  5. Velika Gorica3
    Velika Gorica: 3
  6. Koprivnica2
    Koprivnica: 2
  7. Rijeka1
    Rijeka: 1
Table view
Where the buyers are (city)
Zagreb53
Karlovac46
Split31
Plitvička Jezera10
Velika Gorica3
Koprivnica2
Rijeka1

Imports: Eurostat Comext, customs headings 0802, 1005, 1001, 0709, 0805, 0702, 0701, 0808, 0703, 1003, 0704, 0706, 1004, 1002, 1007 (only headings whose trade is mainly this category); all buyers, not only public ones.

Awards to companies registered in Croatia

100%

Awards to companies registered in Croatia: 100%

0 awards went to companies registered elsewhere.

Share of the 5 biggest winners

60.3%

Share of the 5 biggest winners: 60.3%

Of all awards; a high share means a concentrated market.

Lots with a single bid

9.6%

Lots with a single bid: 9.6%

Among 146 awards whose notice states the number of tenders.

How we count: one award per procedure, lot and winning company, from live contract award notices; a joint procurement counts on every buyer's market. Values are the awarded amounts published in the notice (framework ceilings and estimates are never added), converted to euro at the ECB yearly average. Company size is the SME flag of the notice (eForms BT-165). Read the methodology.

The same category across Europe: all 30 countries compared →

Among the companies that win most often

  1. ZKM d.o.o.12 public contracts in total
  2. ROTO DINAMIC d.o.o.47 public contracts in total
  3. AGRODALM d.o.o.73 public contracts in total
  4. KONZUM plus d.o.o.26 public contracts in total
  5. PODRAVKA d.d.82 public contracts in total

Watch this market

One e-mail a week with the new public contract awards for cereals, potatoes, vegetables, fruits and nuts in Croatia: what was bought, by whom, who won. Free, no account needed.

The address is used only for this e-mail; unsubscribe with one click in any issue. Details in the privacy policy.

Which of these 28 companies could distribute your product?

A Cresques market map of Croatia for this category shows the companies that win these contracts: how often, for how many buyers and for how much, and whether the leading ones are distributors or manufacturers.

Open this market map — free

Free account, no card: one market map, showing the first 5 companies with their contract awards. Paid plans show every company.

After sign-in the new-market form opens with Croatia and Cereals, potatoes, vegetables, fruits and nuts filled in.

No account yet? Ask for a free preview.

One page by e-mail within one working day: three distributors that already win public contracts for this kind of product in the country you choose, each one checked (is it a distributor, or a manufacturer's own sales company?), with its contract record, and the price of the full shortlist. If we can find fewer than three, the reply says so.

A website address or one line.

Send me the free preview for this product and country, and the price of the full shortlist. One reply, no newsletter.

We use what you enter only to prepare and send this preview. Details in the privacy policy.

Read how to enter the Croatia market.

Questions

Who wins public contracts for cereals, potatoes, vegetables, fruits and nuts in Croatia?
28 companies won 36 contract award notices for these categories from 13 public buyers in Croatia since November 2023. The companies that win most often are ZKM d.o.o., ROTO DINAMIC d.o.o., AGRODALM d.o.o., KONZUM plus d.o.o., PODRAVKA d.d..
How big is the cereals, potatoes, vegetables, fruits and nuts market in Croatia?
In 2025, public buyers in Croatia awarded 48 supply contracts for cereals, potatoes, vegetables, fruits and nuts through award notices on TED; the 48 of them that state a value (100%) add up to €10.9 million. Croatia imported €444 million of goods in the customs headings matched to cereals, potatoes, vegetables, fruits and nuts in 2025 (Eurostat Comext, HS 0802, 1005, 1001, 0709, 0805 and 10 more headings; all buyers, not only public ones), down 3% from 2023.
How do I find a distributor for cereals, potatoes, vegetables, fruits and nuts in Croatia?
Create a free Cresques account and open the market map for Croatia and this category. It shows the companies that win public contracts there, how often, for how many buyers and for how much: the first 5 on the Free plan, every company on a paid plan. Where the data exists, the map also shows wholesalers from the business register, import figures and the industry's trade fairs.

Sources: contract award notices on TED — Tenders Electronic Daily (ted.europa.eu), © European Union, published since November 2023, processed by Cresques (one award per procedure and lot); imports: Eurostat, international trade in goods (Comext), © European Union — only the customs headings whose trade is mainly this category, chosen by Cresques.