Fruit, vegetables and related products market in Croatia: size, suppliers and public contracts

Market size and key facts

In 2025, public buyers in Croatia awarded 39 supply contracts for fruit, vegetables and related products through award notices on TED; the 37 of them that state a value (94.9%) add up to €6.16 million. Croatia imported €373 million of goods in the customs headings matched to fruit, vegetables and related products in 2025 (Eurostat Comext, HS 2009, 2008, 2005, 2004, 0811 and 6 more headings; all buyers, not only public ones), up 19.4% from 2023.

  • Since November 2023, 26 companies have won 88 public supply contracts for fruit, vegetables and related products in Croatia, in 32 award notices from 12 public buyers.
  • 100% of these awards went to companies registered in Croatia.
  • The five companies that win most often hold 59.1% of all awards.
  • 31.8% of the awards whose notice states the number of tenders received a single bid.

In proportion

All public purchasing in Croatia — general government spending on goods, services and investment, the measure the OECD and the European Commission use for public procurement — came to €15 billion in 2025, 15.9% of GDP (Eurostat). Award notices on TED cover only the contracts above the EU thresholds, so they show who wins, not the whole of that spending.

Source: Eurostat, government finance statistics (gov_10a_main, gov_10a_exp) and GDP (nama_10_gdp), retrieved 9 November 2026.

Updated · counted daily from contract award notices on TED and Eurostat international trade data · figures as JSON · free to quote with attribution (CC BY 4.0)

How to cite: Cresques, "Fruit, vegetables and related products market in Croatia", https://cresques.com/markets/hr/153-fruit-vegetables-and-related-products, from TED contract award notices (© European Union) and Eurostat Comext, updated 13 November 2026. Licence: CC BY 4.0.

Winning companies
26
since November 2023
Award notices
32
on TED
Public buyers
12
hospitals, schools, agencies
Imports 2025
€373.1M
all buyers, Eurostat

The market in numbers

Public supply contracts in Croatia: award notices published on TED from 2023-11 to 2026-11, by publication year.

Contracts awarded
88
in 32 award notices
Awarded value
€9.5M
from 91% of awards with a published value
Winning companies
26
with at least one award
Public buyers
12
hospitals, cities, agencies
Contracts awarded by year
Contracts awarded by year2024: 7720242025: 393920252026: 42422026
Table view
Contracts awarded by year
20247
202539
202642
Awarded value by year (EUR)
Awarded value by year (EUR)2024: €383.4K€383.4K20242025: €6.2M€6.2M20252026: €2.9M€2.9M2026
Table view
Awarded value by year (EUR)
2024€383.4K
2025€6.2M
2026€2.9M
Who buys: contracts by buyer sector
  1. Cities, regions and central administration: 55
  2. Hospitals and health services: 19
  3. Universities, schools and research: 10
  4. Social protection: 2
  5. Economic affairs: 2
Table view
Who buys: contracts by buyer sector
Cities, regions and central administration55
Hospitals and health services19
Universities, schools and research10
Social protection2
Economic affairs2
Where the buyers are (NUTS 2 region)
  1. Grad Zagreb56
    HR05
    Grad Zagreb: 56
  2. Panonska Hrvatska26
    HR02
    Panonska Hrvatska: 26
  3. Jadranska Hrvatska4
    HR03
    Jadranska Hrvatska: 4
  4. Sjeverna Hrvatska2
    HR06
    Sjeverna Hrvatska: 2
Table view
Where the buyers are (NUTS 2 region)
Grad Zagreb56
Panonska Hrvatska26
Jadranska Hrvatska4
Sjeverna Hrvatska2
Who wins, by company size as declared in the notice
Who wins, by company size as declared in the notice: Large companies 36.4%, Medium-sized 3.4%, Small 34.1%, Micro 14.8%, SME (size not stated) 5.7%, Size not stated 5.7%Large companies: 32 (36.4%)36%Medium-sized: 3 (3.4%)Small: 30 (34.1%)34%Micro: 13 (14.8%)15%SME (size not stated): 5 (5.7%)Size not stated: 5 (5.7%)
  • Large companies
  • Medium-sized
  • Small
  • Micro
  • SME (size not stated)
  • Size not stated
Table view
Who wins, by company size as declared in the notice
Large companies32 · 36.4%
Medium-sized3 · 3.4%
Small30 · 34.1%
Micro13 · 14.8%
SME (size not stated)5 · 5.7%
Size not stated5 · 5.7%
Imports of these goods into Croatia, all buyers (EUR)
Imports of these goods into Croatia, all buyers (EUR)2023: €312.5M€312.5M20232024: €349.7M€349.7M20242025: €373.1M€373.1M2025
Table view
Imports of these goods into Croatia, all buyers (EUR)
2023€312.5M
2024€349.7M
2025€373.1M
Where the buyers are (city)
  1. Zagreb56
    Zagreb: 56
  2. Karlovac17
    Karlovac: 17
  3. Osijek9
    Osijek: 9
  4. Rijeka2
    Rijeka: 2
  5. Koprivnica2
    Koprivnica: 2
  6. Split1
    Split: 1
  7. GOSPIĆ1
    GOSPIĆ: 1
Table view
Where the buyers are (city)
Zagreb56
Karlovac17
Osijek9
Rijeka2
Koprivnica2
Split1
GOSPIĆ1

Imports: Eurostat Comext, customs headings 2009, 2008, 2005, 2004, 0811, 0710, 2002, 2007, 2001, 0712, 1105 (only headings whose trade is mainly this category); all buyers, not only public ones.

Awards to companies registered in Croatia

100%

Awards to companies registered in Croatia: 100%

0 awards went to companies registered elsewhere.

Share of the 5 biggest winners

59.1%

Share of the 5 biggest winners: 59.1%

Of all awards; a high share means a concentrated market.

Lots with a single bid

31.8%

Lots with a single bid: 31.8%

Among 88 awards whose notice states the number of tenders.

How we count: one award per procedure, lot and winning company, from live contract award notices; a joint procurement counts on every buyer's market. Values are the awarded amounts published in the notice (framework ceilings and estimates are never added), converted to euro at the ECB yearly average. Company size is the SME flag of the notice (eForms BT-165). Read the methodology.

The same category across Europe: all 30 countries compared →

Among the companies that win most often

  1. AGRODALM d.o.o.73 public contracts in total
  2. ROTO DINAMIC d.o.o.47 public contracts in total
  3. VINDIJA d.o.o. Varaždin153 public contracts in total
  4. MARI-TRGOVINA d.o.o.36 public contracts in total
  5. PODRAVKA d.d.82 public contracts in total

Where this industry meets in Croatia

All trade fairs and congresses of this industry →

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Which of these 26 companies could distribute your product?

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Questions

Who wins public contracts for fruit, vegetables and related products in Croatia?
26 companies won 32 contract award notices for these categories from 12 public buyers in Croatia since November 2023. The companies that win most often are AGRODALM d.o.o., ROTO DINAMIC d.o.o., VINDIJA d.o.o. Varaždin, MARI-TRGOVINA d.o.o., PODRAVKA d.d..
How big is the fruit, vegetables and related products market in Croatia?
In 2025, public buyers in Croatia awarded 39 supply contracts for fruit, vegetables and related products through award notices on TED; the 37 of them that state a value (94.9%) add up to €6.16 million. Croatia imported €373 million of goods in the customs headings matched to fruit, vegetables and related products in 2025 (Eurostat Comext, HS 2009, 2008, 2005, 2004, 0811 and 6 more headings; all buyers, not only public ones), up 19.4% from 2023.
Where do suppliers of fruit, vegetables and related products meet buyers and distributors in Croatia?
At trade fairs and congresses such as Fi Europe, EXPOGAST & RAK Porcelain Culinary World Cup, Sirha Lyon, BIOFACH, SIHRE, Anuga FoodTec — each checked on the organiser's official website.
How do I find a distributor for fruit, vegetables and related products in Croatia?
Create a free Cresques account and open the market map for Croatia and this category. It shows the companies that win public contracts there, how often, for how many buyers and for how much: the first 5 on the Free plan, every company on a paid plan. Where the data exists, the map also shows wholesalers from the business register, import figures and the industry's trade fairs.

Sources: contract award notices on TED — Tenders Electronic Daily (ted.europa.eu), © European Union, published since November 2023, processed by Cresques (one award per procedure and lot); imports: Eurostat, international trade in goods (Comext), © European Union — only the customs headings whose trade is mainly this category, chosen by Cresques.