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Pharmaceutical products market in Hungary: size, suppliers and public contracts

Market size and key facts

In 2025, public buyers in Hungary awarded 697 supply contracts for pharmaceutical products through award notices on TED; the 446 of them that state a value (64%) add up to €110 million. Hungary imported €7.31 billion of goods in the customs headings matched to pharmaceutical products in 2025 (Eurostat Comext, HS 3004, 3002, 3822 and 3003; all buyers, not only public ones), up 23.2% from 2023.

  • Since November 2023, 182 companies have won 2,098 public supply contracts for pharmaceutical products in Hungary, in 373 award notices from 74 public buyers.
  • 99.2% of these awards went to companies registered in Hungary; the most frequent foreign origin is Austria.
  • The five companies that win most often hold 31.2% of all awards.
  • 38.6% of the awards whose notice states the number of tenders received a single bid.

In proportion

All public purchasing in Hungary — general government spending on goods, services and investment, the measure the OECD and the European Commission use for public procurement — came to €30.3 billion in 2025, 13.8% of GDP (Eurostat). Award notices on TED cover only the contracts above the EU thresholds, so they show who wins, not the whole of that spending.

General government spending on goods, services and investment for health in Hungary came to €5.33 billion in 2024 (Eurostat, COFOG). How much of it reaches suppliers through tenders depends on how the country organises the sector — for example whether statutory health insurance is classified in government.

Source: Eurostat, government finance statistics (gov_10a_main, gov_10a_exp) and GDP (nama_10_gdp), retrieved 9 November 2026.

Updated · counted daily from contract award notices on TED and Eurostat international trade data · figures as JSON · free to quote with attribution (CC BY 4.0)

How to cite: Cresques, "Pharmaceutical products market in Hungary", https://cresques.com/markets/hu/336-pharmaceutical-products, from TED contract award notices (© European Union) and Eurostat Comext, updated 13 November 2026. Licence: CC BY 4.0.

What industry and official reports say

Figures from the publishers named, checked at the source on 9 November 2026. They measure the whole market (all buyers, different price bases and country scopes), so they are not comparable one-to-one with the public contract counts on this page.

Winning companies
182
since November 2023
Award notices
373
on TED
Public buyers
74
hospitals, schools, agencies
Imports 2025
€7.3B
all buyers, Eurostat

The market in numbers

Public supply contracts in Hungary: award notices published on TED from 2023-11 to 2026-11, by publication year.

Contracts awarded
2.1K
in 373 award notices
Awarded value
€691.9M
from 72% of awards with a published value
Winning companies
182
with at least one award
Public buyers
74
hospitals, cities, agencies
Contracts awarded by year
Contracts awarded by yearNov–Dec 2023: 6161Nov–Dec 20232024: 73073020242025: 69769720252026: 6106102026
Table view
Contracts awarded by year
Nov–Dec 202361
2024730
2025697
2026610
Awarded value by year (EUR)
Awarded value by year (EUR)Nov–Dec 2023: €72.2M€72.2MNov–Dec 20232024: €365.8M€365.8M20242025: €109.9M€109.9M20252026: €144M€144M2026
Table view
Awarded value by year (EUR)
Nov–Dec 2023€72.2M
2024€365.8M
2025€109.9M
2026€144M
Who buys: contracts by buyer sector
  1. Hospitals and health services1,009
    Hospitals and health services: 1,009
  2. Universities, schools and research723
    Universities, schools and research: 723
  3. Economic affairs157
    Economic affairs: 157
  4. Armed forces and defence agencies144
    Armed forces and defence agencies: 144
  5. Police, fire services and prisons32
    Police, fire services and prisons: 32
  6. Cities, regions and central administration17
    Cities, regions and central administration: 17
  7. Social protection8
    Social protection: 8
  8. Environment and waste6
    Environment and waste: 6
  9. Other2
    Other: 2
Table view
Who buys: contracts by buyer sector
Hospitals and health services1,009
Universities, schools and research723
Economic affairs157
Armed forces and defence agencies144
Police, fire services and prisons32
Cities, regions and central administration17
Social protection8
Environment and waste6
Other2
Where the buyers are (NUTS 2 region)
  1. Budapest1,083
    HU11
    Budapest: 1,083
  2. Dél-Alföld345
    HU33
    Dél-Alföld: 345
  3. Észak-Alföld213
    HU32
    Észak-Alföld: 213
  4. Dél-Dunántúl144
    HU23
    Dél-Dunántúl: 144
  5. Észak-Magyarország127
    HU31
    Észak-Magyarország: 127
  6. Nyugat-Dunántúl90
    HU22
    Nyugat-Dunántúl: 90
  7. Közép-Dunántúl57
    HU21
    Közép-Dunántúl: 57
  8. Pest39
    HU12
    Pest: 39
Table view
Where the buyers are (NUTS 2 region)
Budapest1,083
Dél-Alföld345
Észak-Alföld213
Dél-Dunántúl144
Észak-Magyarország127
Nyugat-Dunántúl90
Közép-Dunántúl57
Pest39
Who wins, by company size as declared in the notice
Who wins, by company size as declared in the notice: Large companies 37.6%, Medium-sized 15.6%, Small 28.6%, Micro 14.6%, Size not stated 3.6%Large companies: 788 (37.6%)38%Medium-sized: 328 (15.6%)16%Small: 599 (28.6%)29%Micro: 307 (14.6%)15%Size not stated: 76 (3.6%)
  • Large companies
  • Medium-sized
  • Small
  • Micro
  • Size not stated
Table view
Who wins, by company size as declared in the notice
Large companies788 · 37.6%
Medium-sized328 · 15.6%
Small599 · 28.6%
Micro307 · 14.6%
Size not stated76 · 3.6%
Foreign winners: where they are registered
  1. Austria6
    Austria: 6
  2. Czechia5
    Czechia: 5
  3. Netherlands5
    Netherlands: 5
  4. France1
    France: 1
Table view
Foreign winners: where they are registered
Austria6
Czechia5
Netherlands5
France1
Imports of these goods into Hungary, all buyers (EUR)
Imports of these goods into Hungary, all buyers (EUR)2023: €5.9B€5.9B20232024: €7.4B€7.4B20242025: €7.3B€7.3B2025
Table view
Imports of these goods into Hungary, all buyers (EUR)
2023€5.9B
2024€7.4B
2025€7.3B
Where the buyers are (city)
  1. Budapest1,087
    Budapest: 1,087
  2. Szeged217
    Szeged: 217
  3. Debrecen138
    Debrecen: 138
  4. Pécs107
    Pécs: 107
  5. Miskolc87
    Miskolc: 87
  6. Gyula65
    Gyula: 65
  7. Kecskemét57
    Kecskemét: 57
  8. Szolnok42
    Szolnok: 42
Table view
Where the buyers are (city)
Budapest1,087
Szeged217
Debrecen138
Pécs107
Miskolc87
Gyula65
Kecskemét57
Szolnok42

Imports: Eurostat Comext, customs headings 3004, 3002, 3822, 3003 (only headings whose trade is mainly this category); all buyers, not only public ones.

Awards to companies registered in Hungary

99.2%

Awards to companies registered in Hungary: 99.2%

17 awards went to companies registered elsewhere.

Share of the 5 biggest winners

31.2%

Share of the 5 biggest winners: 31.2%

Of all awards; a high share means a concentrated market.

Lots with a single bid

38.6%

Lots with a single bid: 38.6%

Among 2.1K awards whose notice states the number of tenders.

How we count: one award per procedure, lot and winning company, from live contract award notices; a joint procurement counts on every buyer's market. Values are the awarded amounts published in the notice (framework ceilings and estimates are never added), converted to euro at the ECB yearly average. Company size is the SME flag of the notice (eForms BT-165). Read the methodology.

The same category across Europe: all 30 countries compared →

Among the companies that win most often

  1. PHOENIX Pharma Gyógyszerkereskedelmi Zártkörűen Működő Részvénytársaság89 public contracts in total
  2. HUNGAROPHARMA Gyógyszerkereskedelmi Zártkörűen Működő Részvénytársaság68 public contracts in total
  3. EUROMEDIC-PHARMA Gyógyszernagykereskedelmi Zártkörűen Működő Részvénytársaság62 public contracts in total
  4. Diagnosticum Gyártó és Forgalmazó Zártkörűen Működő Részvénytársaság76 public contracts in total
  5. Roche (Magyarország) Gyógyszer- és Vegyianyagkereskedelmi Kft.58 public contracts in total

Where this industry meets in Hungary

All trade fairs and congresses of this industry →

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Which of these 182 companies could distribute your product?

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Questions

Who wins public contracts for pharmaceutical products in Hungary?
182 companies won 373 contract award notices for these categories from 74 public buyers in Hungary since November 2023. The companies that win most often are PHOENIX Pharma Gyógyszerkereskedelmi Zártkörűen Működő Részvénytársaság, HUNGAROPHARMA Gyógyszerkereskedelmi Zártkörűen Működő Részvénytársaság, EUROMEDIC-PHARMA Gyógyszernagykereskedelmi Zártkörűen Működő Részvénytársaság, Diagnosticum Gyártó és Forgalmazó Zártkörűen Működő Részvénytársaság, Roche (Magyarország) Gyógyszer- és Vegyianyagkereskedelmi Kft..
How big is the pharmaceutical products market in Hungary?
In 2025, public buyers in Hungary awarded 697 supply contracts for pharmaceutical products through award notices on TED; the 446 of them that state a value (64%) add up to €110 million. Hungary imported €7.31 billion of goods in the customs headings matched to pharmaceutical products in 2025 (Eurostat Comext, HS 3004, 3002, 3822 and 3003; all buyers, not only public ones), up 23.2% from 2023.
Where do suppliers of pharmaceutical products meet buyers and distributors in Hungary?
At trade fairs and congresses such as Dental World, COMPAMED, MEDICA, World Health Expo Dubai (WHX, formerly Arab Health), BULMEDICA, Hospitalar — each checked on the organiser's official website.
How do I find a distributor for pharmaceutical products in Hungary?
Create a free Cresques account and open the market map for Hungary and this category. It shows the companies that win public contracts there, how often, for how many buyers and for how much: the first 5 on the Free plan, every company on a paid plan. Where the data exists, the map also shows wholesalers from the business register, import figures and the industry's trade fairs.

Sources: contract award notices on TED — Tenders Electronic Daily (ted.europa.eu), © European Union, published since November 2023, processed by Cresques (one award per procedure and lot); imports: Eurostat, international trade in goods (Comext), © European Union — only the customs headings whose trade is mainly this category, chosen by Cresques.