Postcards, greeting cards and other printed matter market in Ireland: size, suppliers and public contracts
Market size and key facts
In 2025, public buyers in Ireland awarded 24 supply contracts for postcards, greeting cards and other printed matter through award notices on TED; the 19 of them that state a value (79.2%) add up to €12.3 million. Ireland imported €26 million of goods in the customs headings matched to postcards, greeting cards and other printed matter in 2025 (Eurostat Comext, HS 4909; all buyers, not only public ones), up 0.3% from 2023.
- Since November 2023, 39 companies have won 81 public supply contracts for postcards, greeting cards and other printed matter in Ireland, in 48 award notices from 34 public buyers.
- 92.6% of these awards went to companies registered in Ireland; the most frequent foreign origin is United Kingdom.
- The five companies that win most often hold 35.8% of all awards.
- 0% of the awards whose notice states the number of tenders received a single bid.
In proportion
All public purchasing in Ireland — general government spending on goods, services and investment, the measure the OECD and the European Commission use for public procurement — came to €50.3 billion in 2025, 8.3% of GDP (Eurostat). Award notices on TED cover only the contracts above the EU thresholds, so they show who wins, not the whole of that spending.
Source: Eurostat, government finance statistics (gov_10a_main, gov_10a_exp) and GDP (nama_10_gdp), retrieved 9 November 2026.
Updated · counted daily from contract award notices on TED and Eurostat international trade data · figures as JSON · free to quote with attribution (CC BY 4.0)
How to cite: Cresques, "Postcards, greeting cards and other printed matter market in Ireland", https://cresques.com/markets/ie/223-postcards-greeting-cards-and-other-printed-matter, from TED contract award notices (© European Union) and Eurostat Comext, updated 13 November 2026. Licence: CC BY 4.0.
- Winning companies
- 39
- since November 2023
- Award notices
- 48
- on TED
- Public buyers
- 34
- hospitals, schools, agencies
- Imports 2025
- €26M
- all buyers, Eurostat
The market in numbers
Public supply contracts in Ireland: award notices published on TED from 2023-11 to 2026-11, by publication year.
- Contracts awarded
- 81
- in 48 award notices
- Awarded value
- €25M
- from 54% of awards with a published value
- Winning companies
- 39
- with at least one award
- Public buyers
- 34
- hospitals, cities, agencies
Table view
| Nov–Dec 2023 | 2 |
| 2024 | 30 |
| 2025 | 24 |
| 2026 | 25 |
Table view
| Nov–Dec 2023 | €360.2K |
| 2024 | €6.8M |
| 2025 | €12.3M |
| 2026 | €5.5M |
Table view
| Cities, regions and central administration | 49 |
| Universities, schools and research | 23 |
| Hospitals and health services | 5 |
| Culture, sport and religion | 2 |
| Social protection | 1 |
| Police, fire services and prisons | 1 |
- Eastern and Midland62IE06
- Southern9IE05
- Northern and Western7IE04
Table view
| Eastern and Midland | 62 |
| Southern | 9 |
| Northern and Western | 7 |
- Medium-sized
- Small
- SME (size not stated)
- Size not stated
Table view
| Medium-sized | 11 · 13.6% |
| Small | 5 · 6.2% |
| SME (size not stated) | 19 · 23.5% |
| Size not stated | 46 · 56.8% |
- United Kingdom5
- Germany1
Table view
| United Kingdom | 5 |
| Germany | 1 |
Table view
| 2023 | €25.9M |
| 2024 | €27.6M |
| 2025 | €26M |
- Dublin44
- Limerick12
- Monaghan7
- Navan4
- Tralee3
- Naas2
- Cork1
- Celbridge1
Table view
| Dublin | 44 |
| Limerick | 12 |
| Monaghan | 7 |
| Navan | 4 |
| Tralee | 3 |
| Naas | 2 |
| Cork | 1 |
| Celbridge | 1 |
Imports: Eurostat Comext, customs headings 4909 (only headings whose trade is mainly this category); all buyers, not only public ones.
Awards to companies registered in Ireland
92.6%
6 awards went to companies registered elsewhere.
Share of the 5 biggest winners
35.8%
Of all awards; a high share means a concentrated market.
Lots with a single bid
0%
Among 47 awards whose notice states the number of tenders.
How we count: one award per procedure, lot and winning company, from live contract award notices; a joint procurement counts on every buyer's market. Values are the awarded amounts published in the notice (framework ceilings and estimates are never added), converted to euro at the ECB yearly average. Company size is the SME flag of the notice (eForms BT-165). Read the methodology.
The same category across Europe: all 30 countries compared →
Among the companies that win most often
- Walter Klug GmbH & Co. KG12 public contracts in total
Where this industry meets in Ireland
- drupaTrade fair · Düsseldorf, Germany
- ICE EuropeTrade fair · Munich, Germany
- HispackTrade fair · Barcelona, Spain
- ALLFORPACK EMBALLAGE PARISTrade fair · Paris, France
- FACHPACKTrade fair · Nuremberg, Germany
- MIACTrade fair · Lucca, Italy
Watch this market
One e-mail a week with the new public contract awards for postcards, greeting cards and other printed matter in Ireland: what was bought, by whom, who won. Free, no account needed.
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Which of these 39 companies could distribute your product?
A Cresques market map of Ireland for this category shows the companies that win these contracts: how often, for how many buyers and for how much, and whether the leading ones are distributors or manufacturers.
Open this market map — freeFree account, no card: one market map, showing the first 5 companies with their contract awards. Paid plans show every company.
After sign-in the new-market form opens with Ireland and Postcards, greeting cards and other printed matter filled in.
No account yet? Ask for a free preview.
One page by e-mail within one working day: three distributors that already win public contracts for this kind of product in the country you choose, each one checked (is it a distributor, or a manufacturer's own sales company?), with its contract record, and the price of the full shortlist. If we can find fewer than three, the reply says so.
Read how to enter the Ireland market.
Questions
- Who wins public contracts for postcards, greeting cards and other printed matter in Ireland?
- 39 companies won 48 contract award notices for these categories from 34 public buyers in Ireland since November 2023. The companies that win most often are Walter Klug GmbH & Co. KG.
- How big is the postcards, greeting cards and other printed matter market in Ireland?
- In 2025, public buyers in Ireland awarded 24 supply contracts for postcards, greeting cards and other printed matter through award notices on TED; the 19 of them that state a value (79.2%) add up to €12.3 million. Ireland imported €26 million of goods in the customs headings matched to postcards, greeting cards and other printed matter in 2025 (Eurostat Comext, HS 4909; all buyers, not only public ones), up 0.3% from 2023.
- Where do suppliers of postcards, greeting cards and other printed matter meet buyers and distributors in Ireland?
- At trade fairs and congresses such as drupa, ICE Europe, Hispack, ALLFORPACK EMBALLAGE PARIS, FACHPACK, MIAC — each checked on the organiser's official website.
- How do I find a distributor for postcards, greeting cards and other printed matter in Ireland?
- Create a free Cresques account and open the market map for Ireland and this category. It shows the companies that win public contracts there, how often, for how many buyers and for how much: the first 5 on the Free plan, every company on a paid plan. Where the data exists, the map also shows wholesalers from the business register, import figures and the industry's trade fairs.
Sources: contract award notices on TED — Tenders Electronic Daily (ted.europa.eu), © European Union, published since November 2023, processed by Cresques (one award per procedure and lot); imports: Eurostat, international trade in goods (Comext), © European Union — only the customs headings whose trade is mainly this category, chosen by Cresques.